For the 2026 academic session, the trend is shifting towards Return on Investment (ROI). Students are increasingly looking beyond brand names to colleges like IET Lucknow, RR Group of Institutions Lucknow, and BBAU, which offer government-subsidized fees (under ₹2 Lakhs) with average packages rivaling private institutions charging five times as much. https://rrimt.ac.in/mba-colleges-in-lucknow/